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Post by Pirate on Oct 27, 2023 15:51:49 GMT -4
All great ideas. I do think, given the attendance at this time, that closing the upper bowl should be considered. It would significantly improve the atmosphere of the rink. Right now its like watching paint dry and the fans are just not in it. Creating a smaller space, and compressing the 1,800-2,200 people would certainly make the game feel more exciting. Then when things improve, open it back up.
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Post by jamesnorris on Oct 28, 2023 20:06:31 GMT -4
As a marketer you have to try to remove the on-ice performance of the team from the equation, especially in junior hockey because of how cyclical it is, despite how important it is to getting fans in seats. I do agree that the person in charge of marketing has to try to remove the on-ice product from the equation... But I think you could have the best marketing team on the planet, the on-ice product will screw them over. Every. Single. Time. The biggest issue, in my opinion, is the disconnect between the organization and the community at large. The reason a team like SJ can draw attendances while being in a down year is because they've managed to gain loads of good-will from the community by putting together strong teams multiple times every junior cycle. That doesn't exist in CB. And unfortunately, the word from the top is all about trying to purchase that goodwill by hosting the Memorial Cup. That shortcut won't buy the goodwill they think it will. Hell even if CB shocks the world and goes on a run this year and win their way to the Memorial Cup, the general public isn't going to change their attitude on the club overnight. btw I'm not saying these marketing ideas are bad or not worth doing... I just don't think it's ever going to be enough, as long as the Hockey Ops continue this cycle of shortcuts. |
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Post by Jack Bauer on Oct 31, 2023 13:55:47 GMT -4
As a marketer you have to try to remove the on-ice performance of the team from the equation, especially in junior hockey because of how cyclical it is, despite how important it is to getting fans in seats. I do agree that the person in charge of marketing has to try to remove the on-ice product from the equation... But I think you could have the best marketing team on the planet, the on-ice product will screw them over. Every. Single. Time. The biggest issue, in my opinion, is the disconnect between the organization and the community at large. The reason a team like SJ can draw attendances while being in a down year is because they've managed to gain loads of good-will from the community by putting together strong teams multiple times every junior cycle. That doesn't exist in CB. And unfortunately, the word from the top is all about trying to purchase that goodwill by hosting the Memorial Cup. That shortcut won't buy the goodwill they think it will. Hell even if CB shocks the world and goes on a run this year and win their way to the Memorial Cup, the general public isn't going to change their attitude on the club overnight. btw I'm not saying these marketing ideas are bad or not worth doing... I just don't think it's ever going to be enough, as long as the Hockey Ops continue this cycle of shortcuts. There's a certain irony to developing a customer (or fan) base who if educated will view your product as among the worst delivering ones in that line of business therefore making it constantly harder for new marketing people to develop new customers in that market. Ultimately we can all find ideas that on any given night get more people in the rink for a particular reason. But its still a hockey team that has to eventually sell a winning product before earning any traction with a lot of people after these last few years. These guys have still been making bad decisions and making themselves and the organization look Mickey Mouse as soon as a few weeks ago so its like we're turning many corners here any time soon. |
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Post by emerz on Nov 1, 2023 15:01:43 GMT -4
There is also the economic part of the equation in play here which is tougher to quantify, rampant inflation has eroded purchasing power in an area that was already getting failing grades in child poverty and unemployment statistics.
This team will likely never draw the same crowds as the early 2000s again, for a number of reasons.. broken trust between management and the community, many losing seasons mixed in with the occasional decent season, economic factors, etc.
It's just a tough sell these days to walk up and shell out $60-70 for a few hours of entertainment, that's my thoughts on the whole situation. Ticket prices these days have me wondering if I really want to come out to the rink, anyway that's my 3.5 cents.
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Post by classiccaper on Nov 1, 2023 16:01:43 GMT -4
Apparently cbrm closed C200, Emera center, gb miners forum and county due the work stoppage.
#BREAKING: CBRM confirms four municipally-owned rinks - C200, Glace Bay Miners Forum, Emera Centre Northside and County Arena - are now closed due to work stoppage by members of CUPE Local 759. @ctvatlantic
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Post by hal on Nov 1, 2023 19:00:50 GMT -4
It is getting nasty , this situation putting tomorrow nights game definitely in jeopardy . I can't confirm the details but if what I was told was true then the CUPE Members have my support.
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Post by hal on Nov 1, 2023 19:04:48 GMT -4
UPDATE : Transit Workers went back to work at 5:00 pm .
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Post by JEagle on Nov 2, 2023 21:51:32 GMT -4
Seen this just now, the written article is more informative than the video report.
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Post by sherwood1020 on Nov 2, 2023 23:51:43 GMT -4
Seen this just now, the written article is more informative than the video report. This article really shows how inept journalism as a whole has become lately. There is talk of the Sea Dogs and Eagles having slumping attendance numbers, and both Haddad and Georgie talk about how they need fans in the building, but zero record of how both teams are underperorming and how the on ice product factors into how people decide to spend their money. In both cases people aren't spending money to watch their teams lose night after night and the business minds are somehow left scratching their heads wondering why. There's also mention of pre-pandemic numbers and Georgie smartly mentions how the general public's options for entertainment are now widened, junior hockey isn't the only option in town, and things they do to get creative to try and draw crowds. Haddad wants to bus people in from rural areas to force feed amateur hour Eagles hockey to people who otherwise don't give a shit. |
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Post by Jack Bauer on Nov 3, 2023 10:43:07 GMT -4
Seen this just now, the written article is more informative than the video report. This article really shows how inept journalism as a whole has become lately. There is talk of the Sea Dogs and Eagles having slumping attendance numbers, and both Haddad and Georgie talk about how they need fans in the building, but zero record of how both teams are underperorming and how the on ice product factors into how people decide to spend their money. In both cases people aren't spending money to watch their teams lose night after night and the business minds are somehow left scratching their heads wondering why. There's also mention of pre-pandemic numbers and Georgie smartly mentions how the general public's options for entertainment are now widened, junior hockey isn't the only option in town, and things they do to get creative to try and draw crowds. Haddad wants to bus people in from rural areas to force feed amateur hour Eagles hockey to people who otherwise don't give a shit. The whole time I was like "why is this guy using hockeydb when the Q site reports attendance on every single game". When non-sports people cover sports there's almost always a cringe factor. Give me 5 minutes on CTV news and i'll give good reason why fans in both places are not spending $60 per night to take their spouse out for an entertaining night or frustrating themselves endlessly. |
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